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Our team recently took on a new project with price comparison site Tesco Compare, helping users to save money on their insurance. The Buy Better microsite and newsletters focus on getting the most out of your insurance and household purchases, with simple tips and hints [...]

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Think social networking and you’d be forgiven for conjuring up visions of giggling teenagers arranging parties at their parents’ houses or milking their virtual cows on Farmville. You’d be wrong, of course: by all accounts, it’s the silver surfer who’s now wielding [...]

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The widespread use of social media nowadays means the timing of your content is just as important as the message it contains. One of the most interesting things about working with social media is that it can offer a real-time window into what people are talking [...]

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It is crucial that anyone working on their multi-platform strategy has a well-defined overall vision for their brand or business, which takes into account the pros and cons of each of the platforms they intend to utilise. This is because each chosen [...]

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Has Twitter finally discovered a way to monetise its platform with its new Cards functionality? It certainly looks that way. The new Twitter Cards functionality makes it possible to attach external media content to your tweets, making it more like a Facebook status update and [...]

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From my travels around the web, I'm beginning to notice a trend. It seems the humble GIF is having a bit of a renaissance. But gone are the stuttery, badly animated kind, and in their place are some rather beautiful moving pictures. [...]

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  Specialist’s very own creative genius Andrew Ganassin was recognised by hipster magazine Dazed & Confused in a Twitter photo competition today for his depiction of the longest night of the year. The competition, which used the hashtag #DazedSolstice, asked Twitter users to tweet their [...]

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