Channelling the Peugeot brand’s passions and automotive excellence to build brand personality and deliver increased product awareness, consideration and conversion

Peugeot

IDEA Rapport, Peugeot’s lifestyle communications channel, driving engaged customers to Peugeot’s main website and Dealerships network via online and offline CRM activity

IMPACT Tracking of customer behaviour moving from Peugeot’s branded content hub to the mother site – peugeot.co.uk – has revealed significant increases in site dwell time, engagement lead and hard lead generation, and conversion

Specsavers provides customers with an unrivalled selection of quality branded eyewear. Value, quality and style are brand truths. A presence in ten markets is built on a commitment to optical excellence, service, technology and fashion choice

Specsavers

IDEA Engaging and versatile content marketing that informs and surprises across all media and channels

IMPACT High consumer engagement using elite styling, photography and editorial combined with joined-up thinking across PR, print and digital

Zurich understands its brokers are the gateway to growth. If a broker is empowered with market knowledge, they are more likely to give great customer service

Zurich

IDEA A brand newsroom of journalists and commercial insurance experts, producing news and feature content on a rolling schedule to engage this audience and place Zurich at the heart of risk management thought leadership

IMPACT Enhancing Zurich’s position as a credible partner for brokers, with a deep understanding of all vertical markets within the commercial insurance sector. Zurich Insider is now the go-to resource for the broker community

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